Latest news
The full-quarter edition. Pest control overtook HVAC as summer ended and finished the quarter at 22.4% of demand, 59% of calls land between 9am and 3pm Central, Monday carries 3.3 times Sunday’s volume, and restoration trades pay about five times the $38.50 all-vertical median on a small share of calls.
From 1 October 2026 a missed Local Services Ads call during posted business hours can become a billable lead once the caller waits more than 20 seconds. Lead Smart’s 20 September file — 308,718 live ZIP-by-service records — shows what the connected version is worth: $38.50 median, a $478.00 ceiling, restoration medians near $200.
A press release issued in July 2021 described the 2019 sale of Lead Smart’s dental marketing assets as an acquisition of the company. It was not. Lead Smart Inc has been independently owned and operated by founder Matthew Zivkovic continuously since 2008 — the record, corrected item by item.
The 2026 Blue Book evaluated more than 400 performance networks and ranked Aragon Advertising, CJ, Marketcall, GlobalWide Media and Lead Smart Inc as its top five — plus what 296,513 published ZIP-by-service payout records say about where the money moved.
New 99 Calls data shows Google Local Services Ads cost per lead up 11% to 69% by trade year over year. Lead Smart’s 5 September file shows the affiliate side repricing too: median $42.00 a qualified call, a new $507.00 ceiling, appliance-repair medians doubled on half the map, and a new solar vertical at $73.50.
As Google’s first migration phase hits US home-service advertisers, the network refreshed its public payout file: median $32.50 a qualified call, $130.00 for roofing cost-per-lead calls, $201.00 for water damage, ceiling $497.50 — plus what moved in nine days.
The network processed more than $1 million of inbound call revenue in a single month for the first time in July 2026, on 283,293 tracked calls — has paid more than $50 million to affiliate publishers across Lead Smart and its predecessor businesses.
Lead Smart publishes the payout history of the publishers trained through Abhishek Sood’s LeadsXPro community: 94 publishers ever paid of 111 accounts opened, 21,573 converted calls, and $321,269 paid in the first seven months of 2026 — including how many earned nothing.
Two publishers in Pakistan documented their pay-per-call results this month: $1,066.90 from 124 calls in twenty days, and a build that reached inbound calls ten days after domain registration. The network is paying for the transparency, not the revenue.
The full Pay Per Call Academy curriculum — local SEO, rank and rent, aged domains, Facebook Marketplace, ping trees, analytics — published free, with no subscription and no minimum call volume. One of the free courses lists competing networks.
Publisher Paris Ali turned a $2 domain into a water-damage restoration call worth $477.75 by targeting low-population, high-payout markets — and why the network publishes its payout coverage openly.
The home-services affiliate network has placed in the top three of every OfferVault pay-per-call survey since the awards began in 2020, and ranks #5 among more than 400 networks in mThink’s 2026 Blue Book.
Publisher case studies
Publisher Mohsin Momin published 211 inbound calls, 37 converted leads and $920.01 in July 2026 from a single gutters website that lost its Google traffic entirely — 331 Bing clicks, 7 Google clicks, and the city-page architecture behind it.
Publisher Muhammad Bilal published 124 inbound calls, 39 completed, 15 converted leads and $1,066.90 across 1–20 July 2026 — earned alongside full-time client work, with no paid ads. Includes the days that produced nothing.
Publisher Muhammad Shahzad launched a local service site on 3 August 2026 — 166 active users, 672 tracked events, inbound calls and converted leads inside ten days, for the cost of a domain. His ten-step local SEO process, published in full.
Industry data
What a qualified home-service lead actually pays: median $32.50, mean $56.91, top decile above $177.00, ceiling $497.50. Analysis of all 416,715 live ZIP-by-service payout records across 27 verticals and every state. Published quarterly; free to cite.
Reference
How the leading pay-per-call networks compare on verticals, payouts and terms — including our competitors, and where each one is the better choice.
What pay-per-call is, what a qualified call is worth, how publishers get paid, and how the model differs from shared leads.
Journalists and analysts covering affiliate marketing, performance marketing or the home-services sector can reach Lead Smart Inc at info@leadsmartinc.com. Executives available for comment: Seth Pikus, Chief Executive Officer, and Matthew Zivkovic, Founder.
About Lead Smart Inc
Lead Smart Inc is a US-based pay-per-call and lead-generation affiliate network specialising in home services. Founded in 2008 by Matthew Zivkovic and led by CEO Seth Pikus, Lead Smart connects more than 10,000 registered affiliate publishers worldwide with buyers across more than 200 home-service categories plus legal verticals, serving an estimated 50,000-plus home-service business locations nationwide, operating on a performance model where publishers earn on qualified inbound calls and set appointments. The network maintains live payout coverage in all 50 states, Washington DC and Puerto Rico. Lead Smart has been voted a top-three pay-per-call network in OfferVault’s Top Networks Survey for seven consecutive years and is ranked #5 in mThink’s 2026 Blue Book.